In a Recession, Tourism Goes Local

by Chris Kenton on April 28, 2009

A few weeks ago, my wife and I celebrated our 15th wedding anniversary. We were lucky enough to get away for a few days prior to our anniversary, but I wanted to do something special on our actual wedding date, which was mid-week this year. All I had in mind was a nice dinner in San Francisco, until I met Michael Hraba at the first SF Social Media Breakfast. Michael is a marketing consultant to hotels, and he encouraged me to think about doing a marketing event at Cavallo Point, a brand new resort right next to the Golden Gate on the historic grounds of Fort Baker. That sparked the idea of taking my wife away just a few miles from home, and launched what I’m certain will be our new anniversary tradition.

Since we would only be gone overnight, I didn’t need to tell my wife anything until the last moment. I set up a sleepover for my son at a schoolmate’s, booked a room and dinner reservation, and casually told my wife to pack for an overnight on the morning of our anniversary. After work, I picked up my wife and we drove 10 minutes to Cavallo, checked in to a breathtaking suite under the Golden Gate, and opened a bottle of champagne before the 101 commute was even underway.

Cavallo Point

I love to travel, but I have to say, local tourism has a big attraction for me now. We had none of the stress of dealing with major packing, or airports, or house- and pet-sitting. Everything–including our son–was only minutes away in case of an emergency. Instead of spending the better part of a day making flights and connections, we checked in and checked out to the rest of the world. And for a fraction of the cost of leaving town, we enjoyed a spectacular resort and an amazing dinner. The next day, although it was bittersweet to stay only one night, we shared a nice breakfast and slipped right back into our lives without the huge re-entry price you typically have to pay for being away. The unexpected result was the sense of relaxation you usually only get on the third or fourth day of vacation.

I suspect we’ll hear a lot more about local tourism as the recession grinds along. You’d be amazed how easy it is to get away for just a night during the week, and mid-week specials make it a steal, even for the best rooms. Not only is it a nice way to see home in a new light, the memory refreshes every time you drive past the places you visit as a “tourist”.

If you’re in the Bay Area, Cavallo is phenomenal–the food, the hospitality, the view–they’ve really made a magical place. It’s well worth such an easy trip.

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Mark Panik June 30, 2016 at 9:08 pm

I stayed at Cavallo Point with my family, and had an amazing experience. The location is unbeatable, the food was amazing, and the hotel staff was lovely :-)

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